The Media Business Transfer Center (MBTC) is a scientific establishment with national and international networks. It is the competence centre in the media business sector.
The MBTC is different.
The MBTC is independent.
The MBTC has reliable partners.
The MBTC is creative and innovative.
In line with its philosophy “Networked thinking and acting", the MBTC aims to work in the long term with its partners. It is only by joint action that we can monitor and classify the numerous changes in the media business sector and develop new ideas and concepts that can then be projected into companies by means of a transfer of ideas.
Based on the extensive professional expertise of its employees and cooperating partners, MBTC can offer a wide range of products. This starts with the writing of analyses, continues through the certification of companies on a scientific basis and goes all the way to support of innovations and/or innovative processes. In addition, MBTC employees are available as experts for lectures or seminars or to share their other types of expertise in the field of media business.
The MBTC regularly publishes current results (Media Business Papers) and studies (Media Business Studies). As well, relevant topics are regularly discussed in the Media Business Symposium (a joint venture with the Frankfurter Allgemeine Zeitung). Current publications in the “Media Management Practice Forum” and “Writings on Media Management and the Media Industry” series from the famous Nomos publishing house (Baden-Baden) supplement the activities of the MBTC.
The MBTC offers services in the area of consulting and the promotion of collaboration and the transfer of knowledge between science and project partners as well as the formation of lasting networks. This includes, among other things, the annual Media Business Symposium, workshops and seminars on trends and perspectives as well as the MediaBusinessBlog, where current developments and new are publicly discussed by experts.
In Cooperation with Humboldt Media Business School (HMBS) the MBTC publishes the Media Business Blog. Please join the discussion of experts from science and economy about the newest developments and strategies in the media business.
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